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The Anatomy of a Lead Generating IDX Website: A Guide to Optimizing Your Website

The Anatomy of a Lead Generating IDX Website: A Guide to Optimizing Your Website

by Shara Maurer | Oct 19, 2018 | IDX Best Practices

Capture More Leads With Your IDX Website Disappointed by the low volume of new clients your website is contributing to your business? Download “The Anatomy of a Lead Generating IDX Website” today to learn how to optimize your site for capturing more home...
Use Your Real Estate Website to Boost Your Brand

Use Your Real Estate Website to Boost Your Brand

by Shara Maurer | Sep 19, 2017 | IDX Best Practices

There are ways agents can use their real estate website and online assets they already have to solidify their brand. Real estate PR is perhaps a lost art, but it doesn’t need to be. With a little fine-tuning, your website and social profiles can boost your...
A/B Testing to Optimize Your Real Estate Website

A/B Testing to Optimize Your Real Estate Website

by Shara Maurer | Aug 30, 2017 | IDX Best Practices, Marketing

Small changes can be powerful and A/B testing is the way to real estate website optimization. Quick! What happens to your brain when you read tech terms such as “conversion rates,” “A/B testing” or “split testing”? Mine goes into shut-down mode and my eyes start to...
Get More Leads Out of Your Real Estate Website

Get More Leads Out of Your Real Estate Website

by Shara Maurer | Aug 24, 2017 | IDX Best Practices

IDX is the technology that allows MLS listings end up on a real estate website.  It facilitates real engagement, as visitors on your website are able to search listings in their target area, in their price range, in real time. A recent spate of online articles claim...
Why WordPress is a Great Option for Real Estate Websites

Why WordPress is a Great Option for Real Estate Websites

by Shara Maurer | Aug 17, 2017 | IDX Best Practices, WordPress Tips

What Google is to search engines WordPress is to websites – it has literally taken over the Internet. If you’re just starting out in real estate or you’re an established agent looking to beef up your web presence, consider WordPress for your agent website. What is...

Incorporating Walk Score Into Your IDX

by Diverse Solutions Team | Feb 11, 2014 | IDX Best Practices

What Is Walk Score and Why Use It? In the 2005 Traveler Opinion and Perception Survey, the Federal Highway Administration reported some interesting statistics about walking in the U.S. 107.4 million Americans use walking as a regular mode of travel. That represented...
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