by Diverse Solutions Team | Jan 19, 2012 | Podcast
There are lots of business out there that are reluctant to embrace social media – blogs, social networks, et cetera. Both for fear of putting themselves out there, and for fear of negative comments. What if someone says something bad about my company? I...
by Diverse Solutions Team | Dec 16, 2011 | Podcast
Selling swimming pools doesn’t sound all that exciting. Let alone blogging about selling swimming pools. After all, what’s there to say? Well, a lot as it turns out… Marcus Sheridan started a swimming pool company, River Pools and Spas in 2001....
by Diverse Solutions Team | Dec 9, 2011 | Podcast
The Corcoran Group is the largest residential real estate brokerage in New York. They’re the winner of Inman News’ 2011 Social Media Innovator of the Year Award – and rightly so. If there’s anyone that “get’s” social media,...
by Diverse Solutions Team | Nov 9, 2011 | Podcast
Spanning more than 800 million active users, Facebook has undoubtedly grown to be the world’s largest social network. This presents both an opportunity and a challenge to marketers… How do you connect and engage with clients (and potential clients) in a...
by Diverse Solutions Team | Jul 20, 2011 | Podcast
Content Management Systems, like WordPress, make it ridiculously simple to maintain a website. You can publish a blog post, edit a page, manipulate the layout and more. But just because it’s easy, doesn’t mean it takes care of itself. Maintaining a website...
by Diverse Solutions Team | Jun 1, 2011 | Podcast
Is e-mail marketing dead? No. Far from it… But sometimes it feels that way because it’s not being as effective and people aren’t opening your emails. So beyond providing killer content, what can we do to give our messages the best shot at getting...