IDX is the technology that allows MLS listings end up on a real estate website.  It facilitates real engagement, as visitors on your website are able to search listings in their target area, in their price range, in real time. A recent spate of online articles claim that real estate professionals should ditch the “middle-man” and forego IDX ... Read more +

IDX Plugin Goes Pro Did you know that Diverse Solutions now offers a Pro version of their popular IDX Plugin? It’s difficult to know where to start when demonstrating the value of dsIDXPress Pro, as there is already so much value in the feature set offered by the basic dsIDXPress Plugin. This easily installed plugin isn’t just an access... Read more +

Capturing Real Estate Leads by Offering Reports One of the best techniques a real estate website can use to capture leads is offering sold property and other statistical reports.  Offer to email buyers (or sellers) a market report or similar document if they provide you their email address. Sellers also value statistics and they particularly look ... Read more +